How ThriveAgric launched a SaaS product and got qualified leads.
ThriveAgric is building an Africa that can feed itself by empowering smallholder farmers with finance, data-driven best practices, and access to global markets.
Project info
Services
Video Marketing
Content Strategy
Results
Increased Engagement
Timeline
Feb 2023 - May 2023
Results
In LTV
The Challenge
ThriveAgric was doing a brilliant job connecting Africa's fragmented pieces of agriculture. They brought us in to tell stories that captured their impact and launched their Agricultural Operation System (AOS), a SaaS product for digitizing farm operations from input to harvest.
How we
helped
We worked with ThriveAgric to tell their story of building an Africa that can feed itself and the world. We created and executed onsite video marketing campaigns and thought leadership pieces that increased reach and engagement.
We also supervised content distribution across social channels to increase engagement by 86%. We created lead generation funnels for the AOS driving qualified leads worth over $400,000 in LTV.
Sales Enablement Material
Don’t take our word for it, take theirs!
Folasade is a brilliant executor; she understands her job completely and gives everything to see every detail of it through. While working with her, I was excited to watch her ability to work with the team to execute key results for the brand.
